Friday, January 4, 2013

Its not the end of the world

Welcome to the new year of 2013.
I think its starting out ok, I managed to ship boards to Mammoth Lakes, Connecticut, Washington State and have been working on building more. The orders are slow, but then building boards is a slow process. I've worked out preliminary pricing, a G42 is $175, a G48 is $225, all the custom boards above the G48 start at $300 and go up from there. I've been checking out other brands of boards and it seems everyone is trying to drill the consumer for alot more money for their boards. Maybe, I should just price my boards really expensive, would that get more attention? I figure marketing is the key and that I am working on. If someone ordered 1000 boards tomorrow and wants them the day after, well its not going to happen like that. I figure since I am probably the one of the only shops in the country building boards they way I build them its a unique thing. More like a work of art than a functional snowsurfing tool. Regardless, I have reached the pivotal #100 boards mark and have gotten at least 70 boards out there. If you are one of the riders who have one, maybe if you hold onto it, when I'm dead it will be worth something. Unfortunately for you, I don't plan on being dead for along time, so in the meantime get out there and go "Snurfing". If Sherman Poppen could convince Brunswick to build him 500,000 snurfers back in the 1960's, maybe there is hope for my project. Time and perserverence will tell. And for the one other person who reads my blog, thanks Kevin. Your support over the years means alot to me. JG

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